Privacy Policy
This Privacy Policy outlines the way we collect, use, and share your personal information when you visit or make a purchase from www.bonafidastudio.com (the “Site”).
Personal information we collect
When you visit the Site, we automatically gather specific details about your device, such as your web browser, IP address, time zone, and the cookies installed on your device. We also collect data on the individual web pages or products you view, the websites or search terms that directed you to the Site, and how you interact with the Site as you browse. We refer to this automatically-collected information as “Device Information”.
We gather Device Information through various technologies:
- Cookies: These are small data files placed on your device or computer, typically including a unique anonymous identifier. For more details on cookies and how to disable them, visit http://www.allaboutcookies.org.
- Log Files: These files track actions on the Site, collecting data such as your IP address, browser type, Internet service provider, referring and exit pages, and date/time stamps.
- Web Beacons, Tags, and Pixels: These electronic files record information about your interactions with the Site.
When you make or attempt to make a purchase on the Site, we collect specific details from you, including your name, billing address, shipping address, payment information (such as credit card numbers or IDEAL), email address, and phone number. This information is referred to as “Order Information.”
In this Privacy Policy, the term “Personal Information” encompasses both Device Information and Order Information.
How do we use your personal information?
We utilize the Order Information we gather primarily to process and complete any orders made through the Site. This includes handling payment transactions, coordinating shipping, and sending you invoices or order confirmations. Additionally, we use this information to:
- Communicate with you directly;
- Monitor orders for potential risks or fraudulent activity;
- Send you information or advertisements about our products or services, based on your preferences.
We use the Device Information we collect to detect and prevent potential risks and fraudulent activities, especially through monitoring your IP address. Additionally, this information helps us enhance and optimize our Site by analyzing how users interact with it and evaluating the effectiveness of our marketing and advertising efforts.
Sharing your personal Information
We share your Personal Information with third parties to assist us in utilizing it as outlined above. For example: we employ Google Analytics to gain insights into how our customers interact with our Site. To understand how Google uses your Personal Information, visit their Privacy Policy here: Google Privacy Policy. If you wish to opt-out of Google Analytics, you can do so here: Google Analytics Opt-Out.
Additionally, we may disclose your Personal Information to comply with legal obligations, respond to subpoenas, search warrants, or other legitimate requests for information, or to safeguard our rights.
Behavioural advertising
As outlined earlier, we utilize your Personal Information to deliver personalized advertisements and marketing communications that we think may interest you. To learn more about targeted advertising, you can visit the Network Advertising Initiative’s educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads.
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Do not track
Please be aware that our Site’s data collection and usage practices remain unchanged even if we detect a “Do Not Track” signal from your browser.
Your rights
If you are a resident of Europe, you have the right to access the personal information we hold about you, and to request that it be corrected, updated, or deleted. To exercise these rights, please contact us using the contact information provided below.
Furthermore, as a European resident, please be aware that we process your information to fulfil any contracts we may have with you (such as processing an order through the Site) or to pursue our legitimate business interests as outlined above. Additionally, your information may be transferred outside of Europe, including to Canada and the United States.
Data retention
When you place an order through the Site, we will retain your Order Information for our records unless you request its deletion.
Changes
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
Third Party Pixels and Cookies ( for USA only)
When you visit our website, log in, register, or open an email, cookies, ad beacons, and similar technologies may be utilized by our online data partners or vendors to link these activities with information they or others hold about you, such as your email address. We, or service providers acting on our behalf, may then use this information to send communications and marketing materials to your email address. If you wish to opt out of receiving these advertisements, please visit https://app.retention.com/optout.
Contact us
For more details regarding our privacy practices, or if you have any questions or wish to file a complaint, please reach out to us via email at info@bonafidastudio.com.